Maximize your public relations efforts!
Business Wire offers exhibitors and presenting companies several communications and measurement tools to maximize your public relations efforts at these events including the following:
Distribute your news and digital content (photos, videos…) to key media, analysts, trade media, investors and much more worldwide. All news releases issued via Business Wire automatically post to the show Online Media Centre for easy access.
News releases automatically receive the NewsTrak measurement and analytics reports which will help you measure the performance of each individual press release. NewsTrak provides viewership information, traffic and search data, sharing information and other key numbers for you to plug into your own measurement programs.
With every English-language press release, you’ll also receive a NUVI social media monitoring report. This detailed report will help you track and understand the social media activity that occurs as a result of your press release.
Go digital and create an easily accessible and shareable online press kit. The kit includes its own dedicated wire advisory, social media sharing links, ability to swap files and more.
Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia, host online newsrooms and IR websites, build content marketing platforms and provide audience analysis that improves engagement with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources, while boosting SEO and social media engagement via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.